Investors must bear in mind, however, that comparing Disney versus streaming companies is a little unfair. While the company’s streaming division is slated to grow in strides in the future, it is neither at full potential currently nor is it a major component of the behemoth that is “The Mouse”. In a similar vein, another contender frequently stated as serious competition in the subscription-based streaming market is Amazon Prime. Currently, upon purchasing Prime membership, the purchaser gains access to exclusive shopping discounts and other related value savers; access to content is an additional benefit. Thus, determining the value of Amazon’s streaming business as a standalone becomes rather difficult.

Netflix’s flagging stock performance lies in its non-reliance on a television set as well as the quality of its content vis-à-vis the cost of producing the same. The company is now offering online gaming at no additional cost to its subscribers, which will likely make a huge difference in the future (we have, in fact, covered the gaming market in a previous article). Meanwhile, Roku’s performance lies in its ability to bring eyeballs to content hosted on its service and the inherent advertising potential therein. The content it produces on its own could very well be the cherry on top. However, at this point, your guess is as good as ours.

A shrewd investor can build a number of strategies on streaming trends. Leverage Shares offers 3X ETPs on Roku (3ROK), Disney (3DIS) and Netflix (3NFL), 2X ETPs on Netflix (2NFL), along with Shorts (-1X) on Roku (SROK), Disney (SDIS) and Netflix (SNFL). The company also offers 1X Trackers for Netflix (NFLX).

Investors should also review Leverage Shares’ full list of short & leveraged ETPs as well as trackers to supplement their portfolios in other sectors and subscribe to the mailing list to stay abreast of new developments.